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New Urban PSP Ad Campaign to go Live

New Urban PSP Ad Campaign to go Live

Published by Yoshi on Nov 23rd 2008 Sony are launching a new advertising campaign next week aimed at the 'urban' gamer, according to John Koller (director of hardware marketing at Sony).

Three ads will go live on TV in LA, Chicago and New York and Sony have also invited artists from 11 cities to design skins for the new campaign which will be live on the official Playstation site, in the PSP section of course, next week.

Check out the video that Sony have posted up showing the 3 ads:





Personally I like the 'urban' theme, its certainly a lot more intriguing than some of the more 'staid' PSP ad campaigns Ive seen.

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